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All About Millennials

Just because Maria & Ian are full-time freelance Millennial voice over actors doesn’t make them the end-all, be-all authority on all things Millennial.

Research does! Our voices are just the vessel, the cherry on top of your marketing sundae that connects with a socially-conscious demographic unafraid of brand loyalty.

We’ve culled some of the greatest sources on the Internet [Forbes, Fortune, the Wall Street Journal, the Economist, and good ol’ Wikipedia] to give you a breakdown of all things socially Millennial, as well as some of the ways our work as voice actors caters specifically to our demographic [hint: it’s because we are the demographic].

Take a listen & look around! We’re optimistic we’ve dispelled some of the most common myths about our generation [for example, neither of us got a trophy for making this site, nor did we need our hands held to make it], and hopefully spelled out why, when you next go to hire for voice over, you turn to our Millennial voices.

Millennials and Voice Over

MVO Millennial Trends In AdvertisingAs niche as voice over can be — after all, it is the cherry on any production sundae — collectively and artistically, its seen one of the biggest shifts to take place in the entire advertising & marketing world.

Much like our fellow “snowflakes,” us Millennials really aren’t that into being talked at [think, “Buy two burgers and GET ONE FREE!” or “SUNDAY! SUNDAY! SUNDAY!”] — rather, we are so much more likely to listen to an advertiser [or anyone, really] when we’re talked with, instead of at.

That means casual, person-to-person delivery: like someone lowered a boom mic over two friends at a coffee house. Finding ways to keep it:

  • Conversational
  • Relaxed
  • Interpersonal
  • Authentic
  • Real
  • Honest

It might sound a little weird to the untrained ear to hear a slightly sloppier, more colloquial delivery, but it’s all by design. By nature, commercials already interrupt the show. We don’t need to be shouted at, too.

As you can see [hear?], meet us Millennials where we’re at, and we are more than happy to listen. And that’s led to one of the biggest changes in voice over — since Millennials are the largest purchasing demographic in history, that means that [for the time being, anyway] advertising trends are focused squarely on communicating with us.

Unless it’s an AARP commercial. In which case… well, actually, don’t yell at our parents & grandparents either, please. Talk to them the same way you would to us: like people.

Millennial Voice Over: Extra Credit

MVO Extra CreditWe’ve put together a small array of what social & media experts believe Millennials do, want, and are. Things like…

If you’d like to read about what actually makes a Millennial, check out our page, “What Is A Millennial?” Bonus points: Oregon Trail makes a cameo.

“Millennial Marketing: Why and How” walks through our spending habits [as a generation, not as Maria & Ian] and offers some tips and tricks for what we collectively seek when making a purchasing decision.

“Millennial Trends in Advertising” details how the advertising industry has changed — in terms of concepts, production, and style, with some fun bits detailing the rise of female voice talent in particular.

“22 Clues You Might Be A Millennial” is a fun, little listicle [in true Millennial fashion] that takes a Buzzfeed-style look at some of the defining traits, habits and memories of the Millennial generation.

And last but not least, “The Millennial Post” is our blog, complete with our “hot takes” on all current Millennial, voice over, and advertising news.

And, of course, if you want to hear our voice over work in action, you can either Hear Maria or Hear Ian anytime — or scroll below to see some of our most “Millennial” voice work!

Contact Us

  • Got a question? Want a free demo or audition of your script with a Millennial voice? Feel free to contact Maria or Ian directly using the contact form below, or if you hate contact forms, email us at millennialvoiceover@gmail.com for all your freelance voice over needs. We got you, boo.

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